April 4, 2025

4 Reasons You Should Outsource Video Editing

What is video post-production?

You’ve settled on your target audience, determined your budget, and have likely just wrapped up an incredible day of production. Now what?

Once the actual shoot is complete, it’s time to enhance the look and sound of your video. This is called post-production. The post-production phase of the video production process includes editing, color correction and grading, implementing visual effects (or VFX), music and more.

In other words, this phase is about putting it all together.

Why should you hire a video post-production professional?

If the post-production phase seems complicated, that’s because it is! If you don’t possess the skills, the software, the team, or the time to turn your vision into reality, it’s best to ask for outside help.

Still unsure? Take a look at our reasons for hiring our video agency for your post-production needs…

1. Your video will look and sound professional.

There are a lot of moving pieces and parts to post-production work—from editing to color correction, grading, visual effects and more. Maybe you’ve attempted to edit it all by yourself, and it still doesn’t look right. The framing is off-kilter. The transitions are clunky. Simply put, you’re frustrated.

At Actuality Media, our experienced editors will make your video look polished, engaging and effective, with specialized attention to audio quality, transitions, pacing—and most importantly, delivering a compelling story and a clear message. Ultimately, this will significantly improve engagement with your target audience.

2. You’ll save a lot of time.

Life is busy, and you likely have bigger tasks on your plate than editing videos. At the end of the day, you’re exhausted from meetings, sending emails, fulfilling your daily duties—not to mention, fitting in family, friends, and other personal obligations.

By hiring a professional video editor, you’re allowing yourself to focus on other aspects of your job. Not only does it feel great knowing your project is in the hands of a professional, our experienced team is also working hard to meet critical deadlines, making sure your video is ready as soon as possible.

3. You’ll get an unbiased outside perspective.

Oftentimes, video production companies solely film and edit what they're told. We do this, too—however, our passion is to take it to the next level by assisting with fresh ideas.

Our team loves working closely with our clients to take post-production to the next level. In other words, we enjoy being a part of the creative process! Actuality Media will help you identify areas for improvement, making your video as effective as it can be. Whether you need assistance with structure, titles, or even filming additional content—we’ve got your back.

4. You’ll save money on equipment and software.

After purchasing special equipment, downloading the necessary software, and taking numerous courses on video post-production dos and don’ts—you’ve invested a lot of time and money into something that may not give you the same return as it would working with a professional.

At Actuality, we know the software like the back of our hands, and we’ll be able to deliver what you need in less time, for ultimately less money.

Quality, strategic editing done in less time, with less errors, for less money.

No in-house editing team? No problem. When you’ve wrapped up production on your project, you need professional post-production work. Even better—a reliable turnaround time.

The average turnaround for post-production is way too slow. We’re talking three to four weeks slow. When you work with Actuality Media, you’ll get first passes and implemented feedback in one to two days. The best part: We’ll never sacrifice quality in the process. You’ll get strategic editing based on your project’s goals, all while saving money (read: efficient speeds and less errors).We have editors all over the world to utilize time zones differences. They edit while we're sleeping, and vice-versa. This gives us an advantage of editing projects at twice the speed, without ever sacrificing quality.

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